Deploying Your Influencers in Times of Change
In recent weeks, businesses have found themselves in a shifting landscape. During these times of change and challenge, engagement, culture and leadership has assumed even greater importance. Having clear direction and strategy in these interconnected areas will mean relatively greater engagement and confidence from your employees and other stakeholders.
Quickly grasping the networks of influence that exist within your organisation can also enable you to successfully navigate the change, and be on the front foot, from a people and talent perspective.
How can you identify the Influencers in your organisation and use them to best advantage in times of change?
Influencers are the most acknowledged and socially connected employees in your organisation, as nominated by the people who directly work with them. They are your true opinion leaders, whether they are in formal leadership positions, or not. People go to them for advice, feedback, inspiration, and meaningful discussions.
Influential employees reach on average around 70% of your total workforce through their informal networks, in comparison to the reach of senior leaders which averages around 5%. Mapping your influencers allows you to:
Better support your employees in their understanding and acceptance of changes.
Transform into a more productive workplace by uncovering critical employee connections and communication strengths or weaknesses.
Accelerate development initiatives and pave the path to a successful transition and outcome.